German Kabirski, known for bold, unconventional designs, is redefining jewelry with raw materials and avant-garde artistry. With a fearless approach to breaking traditional rules, his creations stand out for their unique textures and organic forms. In this interview, we dive into his creative vision and what drives his innovative designs.

Can you share the story behind how your company and designs started? What inspired you to pursue jewelry design?

It’s an old story. After high school, I studied at an art school, but then I dropped out and went to university to become an economist. I didn’t really like this profession though, so I went back to my creative side. Since then, I’ve been trying to connect art with mass production.

Your brand’s motto is JUST DIFFERENT. How do you ensure each piece remains unique and distinct from traditional jewelry designs?

That’s a tough question. I try not to be too inspired by other artists and focus more on what’s inside me. That’s why I think my work is different, at least to me.

Can you share the inspiration behind combining unconventional materials like pebbles, fur, and feathers with precious metals and stones?

I don’t really rely on inspiration. I find it when I start working; that’s the most valuable time for me. The end result is secondary.

How did your background and experiences influence your decision to break away from traditional jewelry-making techniques and materials?

I really couldn’t do it any other way. I see myself as an artist first; being a jeweler or an entrepreneur comes second. As an artist, I can’t accept the usual rules. We always need to explore new things to express ourselves fully.

Your designs often feature raw, unpolished stones. Can you elaborate on the significance of using these natural, untouched stones in your creations?

Raw stones are my passion. Just imagine a stone that formed deep in the earth for millions of years, now on your hand in its original state. That’s true cosmos! It doesn’t matter how clear it is; the inclusions show the flow of life and how the stone formed. That’s why I’m not a fan of glamorous cut stones—they feel more dead than alive, even if they have a nice cosmetic finish.

German Kabirski pieces are described as “living creatures” with their own personalities. Can you explain the philosophy and creative process behind this concept?

The philosophy is quite simple: I try to find harmony between the stone and the metal. Sometimes it works, sometimes it doesn’t.

How do you balance the experimental nature of your work with maintaining a coherent brand identity?

That’s a tricky question for me. I’m naturally 100% chaotic, which can lead to a lot of confusion in my work and the identity of my collections. But I have an amazing team that keeps me focused and helps me avoid diving into total creative chaos.

How does your brand fit into the broader jewelry industry, and what impact do you hope to have?

For me, it’s all about showing that creativity matters way more than the price of stones and metals or brand identity. I want people to choose us genuinely, without any gimmicks, and feel that our work really resonates with them and their values.

Your brand symbol is a cockroach, which is quite unconventional. What does the cockroach represent for you and your brand?

It’s a bit of a long story. About ten years ago, a little red cockroach started visiting my desk. At first, I wanted to get rid of it, but then I noticed how it quietly watched me work, so I decided to let it stay. We became friends; it would come by almost every evening, and I even fed it sometimes. It wasn’t scared of me at all. After about six months, it vanished. The next day, I ended up in the hospital with a serious diagnosis. After years of illness and a tough surgery, I moved to a new place—and then, out of nowhere, that cockroach showed up again on my new desk. I know it was probably a different one, but it felt like the same. It kept watching me work at night.

So, yeah, it played a special role in my life.

Can you discuss any particular techniques you’ve vented or developed that set your work apart from other contemporary jewelry designers?

Well, for starters, I really focus on texture—probably more than anyone else. I have a unique way of setting raw stones, and I’ve created this radical black coating that’s pretty special. I even made my own waxes for the process. Honestly, I’ve never thought about it much; for me, it’s just normal to reject what others do and come up with my own ideas.

What challenges have you faced in promoting and selling jewelry that defies traditional expectations, and how have you overcome them?

One big challenge is that while many people like my work, not everyone is ready to buy it. A lot of people struggle with their self-esteem; they’re afraid to stand out or feel like they don’t fit the designs. But I believe it just takes time—things change as time goes on.

If you could have anyone wear one of your pieces today, who would it be and why?

I don’t want to force anyone to wear my work, but I would be incredibly happy if the same piece was worn by both a dishwasher and a member of the royal family. That would be the highest compliment for me.

What is your personal and professional mantra?

Think and do differently. Treat people with grace.

German Kabirski continues to push the boundaries of jewelry design, embracing imperfection and raw beauty. Discover more at germankabirski.com.